Riding Around the City with No Goal in Mind
Most projects we work on have a start and an end. A commercial or social media post at the end of the timeline. But we had a different idea in mind this time. We wanted to create, explore, learn and grow with one idea and one universe. The concept is riding around the city. That's it. Now we can keep adding on to the idea as we get better and better. Can we rig some characters onto bicycles? Can we design some Chicago 2-Flat buildings? What about riding the CTA? A One wheel? Can we do it in AR? How about Unreal?
STUDIO: Summer Break
CREATIVE DIRECTOR: Ryan Bechtel
ART DIRECTOR: Tiffany Du